Paul Smith is well know for doing its wide range of products for men, and men seem to love it, it seems that Paul smith could sell men anything if they put his signature colour strip on it.
These specific packaging are more relevant to me at the moment as he has packaged candles, and men are buying them.
When i first set out to package candles for men, i thought it was near impossible to get men buying candles but worth a challenge. So it was nice to see the likes of Paul Smith selling them with his purely typographic packaging.
No comments:
Post a Comment